Curative Care is a leading community resource that provides high-quality services to children, adults, and senior citizens with disabilities or limiting conditions at community-based sites and natural settings in Milwaukee and surrounding counties.
Curative Care came to Northwoods with a website outdated in both design and content, making it hard for users to find what they needed. Northwoods conducted Search Engine Optimization (SEO) research by comparing business priorities and brand messaging to user preferences. This information lead to a messaging map that was used to clean up navigation. Using the great content developed by the Curative Care team, the new, optimized site is attractive, informative, and clearly reflects the brand.
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